Liverpool Global Education

The challenge

Liverpool Global Education sits above seven separate brands, covering everything from nursery care for the youngest learners to a long-established school, as well as teacher training and publishing. Visitors could easily get lost among so many names.

The group wanted a single umbrella site with one job above all: explain who the group is, then point each person to the institution they are actually looking for. It also needed to make the group's international reach and official accreditations obvious, and treat every brand fairly on the page.

Our approach

We planned one extended homepage that gives every brand its own section, arranged by the age of the learners it serves. It starts at the nursery and ends at teacher training and publishing. Each block shows that brand's crest, a brief introduction and a green button to find out more.

The group's heraldic crest supplied the navy and green palette. Brand blocks switch the logo from left to right as you scroll, which keeps a long page easy to scan, and the opening headline sits over a dimmed photo of a classroom with a chalkboard.

The WordPress build adds a services dropdown naming each brand, a slider of testimonials, a membership banner inviting visitors to join, and an enquiry form finishing with a wide green send bar. On phones, the full crest stays large above the menu button, and the hero title splits cleanly into two lines.

The results

The group now has one home that ties together its presence in Dubai, Amman, London, Riyadh, Abu Dhabi and Liverpool. Visitors reach the right institution quickly, and the homepage states plainly that the group holds British School Overseas accreditation from the UK Department for Education and operates as an Edexcel exam centre.