My Dumpster

The challenge

People renting a roll-off container mostly want one answer: which size suits the job. My Dumpster, based in Jackson, Georgia, asked for that answer to come before anything else, with booking right beside it.

The company also preferred to show its own truck and containers over stock images. Rules on what may go in a container, advice on where to put it and the list of towns served all had to fit in without getting in the way of choosing a size.

Our approach

Size cards open the page. Each one covers a container in the range, from the smallest to the largest, with its dimensions, how many bags it holds and a dedicated booking button. One card is set aside for concrete. Guidance on banned materials and placement waits further down, once the choice is made.

Colour comes from the company's blue containers, repeated in patterned bands that separate sections, and every photo shows its real equipment.

Below the cards we added a table comparing allowed and banned items, a short step-by-step rental guide, an FAQ, testimonials and a service area section naming a long list of Georgia cities. A contractor standing on a job can work through the range on a phone, since each card keeps its details and booking button when the layout narrows.

The results

Every container size can now be booked online, and the concrete option is clearly marked for heavy debris. Renters with questions find the FAQ, customer testimonials and a same-day booking route in the same place. Real pictures of the truck and containers are used everywhere instead of stock pictures.